Friday, August 13, 2010

Class Theories

Last night we had a overly sold out class about rope bondage by the very well known kink enthusiast Lochai ( Needless to say, it was pretty epic. Lochai brought along two topless female assistants to help out and demo on, and overall everyone seemed to have a great time.

Lochai shared with me his theory on classes (hopefully I get this right):

There are three types of people who attend classes

1. Fans of the subject. People who will attend any class having to do with a particular topic. For example, rope bondage. It doesn't matter who is teaching it, they will attend if it has to do with rope bondage, be it beginners or advance. After attending four or five classes having to do with the same subject, I'm pretty sure the info is embedded in their minds. But like one customer said to me after his third rope bondage class "every teacher has a different technique and I want to learn as many as possible."

2. Fans of the teacher. There are some people who will take any class as long as a particular teacher is running it. I find this most accurate to Midori ( who teaches a class here every other month. There are people who will take repeats of her classes just to hear her speak. Some sit in the back of the class all starry-eyed just watching her every movement. Depending on the speaker, some people will drive from hours away just to sit in a two hour class.

3. Fans of the store. Lastly, there are those who will attend classes or buy tickets just to support our business. Doesn't matter what class or who is speaking, they will buy a ticket just to show they want business to continue. There are a few customers who come in each month just to buy about $200 worth of class seats and show up to about half of them.

The best is when there is a combination of the types of class attendees. Like someone is a Tantra enthusiast and loves Charles Muir. Therefore, when Muir comes to speak at our store, we know they are going to attend.

Anyways, yay for full classes! It always makes me sad when we have to cancel due to low attendance.

Happy Friday the 13th

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